15 Ideas for Anchoring Your Marketing Approach
In today's market, customers control the buying journey – a trend that has accelerated with the increased sophistication of mobile devices. Customers decide where to research, how to buy and when to purchase, and have higher expectations than ever.
Learn how you can better connect relevant data, personalise engagement and move to a more customer-centric approach that will help you meet, and exceed, these expectations.
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Related Categories: Adaptation, B2B, Collaboration, Content Marketing, Cross Channel, Customer Data, Market Research, Marketing, Marketing Campaigns, Marketing Data, Marketing Innovation, Marketing Insights, Marketing Metrics, Marketing Technology, Measurement, Modern Marketing, Multi-channel Marketing, Online Marketing, Peer Influence, Responsive Design, Segmentation, Strategic Marketing, Technology, Web Conversion
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