44% of iOS users and 91% of Android users opt in to push notifications, making them the #1 external channel...

5 reasons why you need to go digital right now. Why? Many B2B companies have an 'if its not broke, don't...

Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

Das A/B Testing auf Websites hat einmal umfangreiche, technische Kenntnisse gefordert. Durch neuartige...

What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack...

An eMarketer report estimates that 9 out of 10 B2B companies in the U.S. are now using digital content...

Learn how brands create, optimize, and deliver personalized experiences at scale. The customer experience...

Even the largest brands or digital teams may not be familiar with procurement of a digital asset management...

In today's global economy, companies are digitising as quickly as possible in order to remain competitive...

Data is top of mind for many B2B marketers. But do they have the right data to drive success? For the...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

Whether you're looking to centralize your content silos or empower your marketing team to more efficiently...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

Industry experts predict that successful businesses will soon become 100% digital for all transactions....