IBM is a globally integrated enterprise operating in over 170 countries. Today IBM UK has around 20,000 employees, bringing innovative solutions to a diverse client base to help solve some of their toughest business challenges. In addition to being the world's largest IT and consulting services company, IBM is a global business and technology leader, innovating in research and development to shape the future of society at large.

Latest resources from IBM

Published: March 18, 2023

Marketing 101: Social Media Marketing in the ...

Dark social is a significant and growing challenge that marketers need to take seriously.
There is a growing body of evidence to show that co...

Published: February 4, 2023

17 Ways to Get Marketing Projects Done

What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack of time, resources, IT support and management...

Published: February 11, 2023

Marketing in the Dark : Dark Martech

Technology enables companies to carry out a vast array of marketing-related tasks more efficiently than ever, conferring significant benefits for C...