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Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...

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The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

76% of consumers have permanently changed their buying behaviors (brand switching, cost rationalization,...

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

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76% of consumers have permanently changed their buying behaviors (brand switching, cost rationalization,...