An easy customer experience is the hallmark of today's most successful support organisations. That's...

As marketers, we can be a picky bunch. In an effort to put our best foot forward, we often use brand...

Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book....

In this third annual Intelliview, Opus Research and SymNex Consulting provide enterprise decision-makers...

More than ever, enterprise organisations need a 360-degree view of their customers to deliver the kind...

Utilities leader Nuon (Vattenfall) switched their marketing strategy from channel vision to one-to-one...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

Retailers are rethinking their eCommerce engagement strategy to respond to customers' new shopping behaviors....

A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

The COVID-19 pandemic put organisational change into hyperdrive. Businesses were compelled to move to...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

When personalization isn't paying off and data doesn't help you make sound decisions, it's time to renew...