Following one of the most challenging years in business history, the pandemic has forced every company...

Dark social is a significant and growing challenge that marketers need to take seriously. There is a...

In recent years, the role of CIO has evolved to meet a wider set of responsibilities and aspirations....

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

How can companies maximize their investments and take full advantage of the resources they already have...

With the PSD2 and GDPR coming into play in 2018, the financial industry in particular will experience...

Today's consumers expect brands to be able to understand and speak to them without skipping a beat as...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

Amplitude is a product intelligence platform that helps teams around the world use their customer data...

Data is top of mind for many B2B marketers. But do they have the right data to drive success? For the...

An easy customer experience is the hallmark of today's most successful support organisations. That's...

Today's digital fluent customers have high expectations and are the least loyal of all groups. Great...

Mapp Cloud brings customer acquisition and customer engagement together in one simple platform infused...

We're coming off one of the most challenging years in business history. The pandemic forced every company...