Marketing Insights
![Marketing in the Dark : Dark Data](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/MarketingintheDarkDarkData-500x300.png)
Marketing in the Dark : Dark Data
The rise of marketing technology has in some ways shined a light into areas that were previously hard...
![Creating a Culture of Experimentation](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/CreatingaCultureofExperimentation-500x300.png)
Creating a Culture of Experimentation
Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...
![The Savvy Sales Leader](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/TheSavvySalesLeadersGuidetoBuildingProfitableRelationships-500x300.png)
The Savvy Sales Leader's Guide to Building Profitable Relationships
Sales teams work so hard, they can burn out quickly. It's tough when customer contacts, sales goals,...
![2017 State of Global Customer Service Report](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/2017StateofGlobalCustomerServiceReport-500x300.png)
2017 State of Global Customer Service Report
Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....
![Marketplace: the future of e-commerce](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/Marketplacethefutureofecommerce-500x300.png)
Marketplace: the future of e-commerce
A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...
![Top Real-Time Customer Acquisition Tips for Marketers](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/TopRealTimeCustomerAcquisitionTipsforMarketers-500x300.png)
Top Real-Time Customer Acquisition Tips for Marketers
This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...
![E-Signatures 2020: Use Cases and Opportunities](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/ESignatures2020UseCasesandOpportunities-500x300.png)
E-Signatures 2020: Use Cases and Opportunities
Electronic signatures have gone mainstream. Research for this report found that the technology is now...
![Marketing in the Dark : Dark Martech](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/MarketingintheDarkDarkMartech-500x300.png)
Marketing in the Dark : Dark Martech
Technology enables companies to carry out a vast array of marketing-related tasks more efficiently than...
![B2B Digital Commerce: Understanding Customer Expectations](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/B2BDigitalCommerceUnderstandingCustomerExpectations-500x300.png)
B2B Digital Commerce: Understanding Customer Expectations
Now more than ever, an enterprise's ability to understand the needs of their customers and respond quickly...
![How to Upgrade Customer Through Valuable Data](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/HowtoUpgradeCustomerThroughValuableData-500x300.png)
How to Upgrade Customer Through Valuable Data
This paper picks out proven cases which can be adapted into a practical reality to make customer engagement...
![Retailers Must Seize The Marketplace Opportunity](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/RetailersMustSeizeTheMarketplaceOpportunity-500x300.png)
Retailers Must Seize The Marketplace Opportunity
Retailers are rethinking their eCommerce engagement strategy to respond to customers' new shopping behaviors....
![Insight 50 Takeaways: Humanising the Digital Marketing Experience](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/Insight50TakeawaysHumanisingtheDigitalMarketingExperience-500x300.png)
Insight 50 Takeaways: Humanising the Digital Marketing Experience
As marketers, we always have too much to do and too little time. The Insight50 series is designed to...
![Optimizing customer experience with payment presentment](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/Optimizingcustomerexperiencewithpaymentpresentment-500x300.png)
Optimizing customer experience with payment presentment
Customer experience isn't just a buzzword. It's a differentiator. With 2.041 billion digital global buyers1...
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