Understanding the Business Value of Your eCommerce Platform
5 ways a high-quality eCommerce platform can drive ROI.
You'll need to carefully define your customer experience. Test it with prospective customers. Choose a new eCommerce platform or expand your existing one. It definitely takes time and money. But the rewards can be great.
When you're shopping for a new eCommerce platform, both shortand long-term ROI should be top of mind. Looking at ROI can help you understand the value of your eCommerce platform as a business asset. And it can help you identify which platform is best aligned with your business goals.
This eBook covers 5 ways an eCommerce platform can drive ROI for B2B organisations.
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Related Categories: Consumer Analytics, Content Marketing, Customer Analytics, Customer Relationship, Data Mining, Data-Driven Marketing, Digital Marketing, Display Advertising, Marketing, Marketing Analytics, Marketing Strategy, Measurement, Multi-channel Marketing, Online Marketing, Responsive Design, Strategic Marketing, Targeting, Web Conversion
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