Why businesses are consolidating use of a single support solution for both customers and employees. The...

Marketing metrics and analytics—done right—can be a strategic enabler of trust, greater budget, and...

Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...

Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester...

¿Qué impide a los equipos de marketing tener éxito? ¿Por qué algunos directores de marketing parecen...

Customers: To delight them, you've got to know them deeply. Be brutally honest, how much do you really...

Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben,...

Dans un univers digital où chaque campagne et chaque expérience client peuvent faire l'objet d'un suivi,...

Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines,...

Field service management teams want to keep costs down, while improving their customer service relationships. This...

Field service technicians are often the only physical point of contact people have after buying a product...