Developing better marketing creative based on data-inspired insights can double revenue, according to...

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

More than ever, enterprise organisations need a 360-degree view of their customers to deliver the kind...

Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken....

Sales teams work so hard, they can burn out quickly. It's tough when customer contacts, sales goals,...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

Field service technicians are often the only physical point of contact people have after buying a product...

Why Should I Read The Definitive Guide to Lead Scoring? Lead scoring provides sales with more qualified...

Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...

Field service management teams want to keep costs down, while improving their customer service relationships. This...

Für Unternehmen ist es jetzt wichtiger denn je, die digitale Transformation zu beschleunigen. Dass mehr...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

This knowledge brief examines the reasons that Best-in-Class companies have adopted Omni-chanel Order...

Experiences need to be where your customers are. And each one needs to connect to the last as part of...