Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

Today's digital fluent customers have high expectations and are the least loyal of all groups. Great...

The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives....

Dankzij de digitale transformatie kunnen bedrijven sneller en gemakkelijker zakendoen. Bedrijven hebben...

Businesses can be overwhelmed by data. The challenge is establishing the connectivity and analytics to...

The 2017 Aberdeen Report on Contact Center and Customer Experience Trends states that companies with...

This knowledge brief examines the reasons that Best-in-Class companies have adopted Omni-chanel Order...

Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester...

When the pandemic forced a seemingly overnight exodus from in-person to online, consumers and businesses...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...

In a digital world, where every campaign and customer experience can be tracked, it's imperative for...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...