Content-Powered Commerce to Go
Best practices for delivering content-powered commerce to mobile B2B buyers.
Smartphones are everywhere, and that includes the workplace. Professionals use them to multitask in meetings, at client offices, and on the road. So it's no surprise that mobile commerce is a growing slice of the B2B eCommerce pie.
To compete in today's increasingly mobile marketplace, B2B businesses must deliver a full-featured, contentpowered mobile commerce experience. It should be as content rich
as its desktop counterpart. It should be personalised. And it should work beautifully on any device.
This eBook looks at best practices for designing and delivering a mobile, content-powered commerce experience for B2B sales.
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Related Categories: Consumer Analytics, Content Marketing, Customer Analytics, Customer Relationship, Data Mining, Data-Driven Marketing, Digital Marketing, Display Advertising, Marketing, Marketing Analytics, Marketing Strategy, Measurement, Multi-channel Marketing, Online Marketing, Responsive Design, Strategic Marketing, Targeting, Web Conversion
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