The COVID-19 pandemic has transformed how and where we work. Businesses have had to respond quickly to...

In order to come out on top in the marketing world, you must structure for customer centricity. But how...

E-commerce has been shaping buying trends for the past 20 years. But surprisingly, the global B2B e-commerce...

The urgency created by events in 2020 acted as a catalyst to faster executive decision-making and action....

Prior to 2020, customer personalisation was a nice thought. However, the global pandemic shifted everything....

Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben,...

It's the first of the month, and you have some bills to pay. You log in to your bank's website but get...

The COVID-19 pandemic shed light on the need for contact centre modernisation to provide seamless customer...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

More and more buyers are looking for a digital experience that not only improves challenges like wait-time...

Industry experts predict that successful businesses will soon become 100% digital for all transactions....

As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement....

Utilities leader Nuon (Vattenfall) switched their marketing strategy from channel vision to one-to-one...

Software has transformed every business discipline. After the initial strides made by email, conferencing...