In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

More than ever, enterprise organisations need a 360-degree view of their customers to deliver the kind...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Over the last year retailers have faced unprecedented challenges. The need to rapidly adapt to shifting...

With the PSD2 and GDPR coming into play in 2018, the financial industry in particular will experience...

Retailers are rethinking their eCommerce engagement strategy to respond to customers' new shopping behaviors....

Any marketer worth their weight in leads knows the benefits of personalization—and yet, a surprisingly...

Consumers expect real-time, personalized communication, seamlessly choreographed across the channels...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...