Prior to 2020, customer personalisation was a nice thought. However, the global pandemic shifted everything....

Founded with the intention to make higher education more accessible in Melbourne and regional Victoria,...

We've all experienced the widespread impact of the COVID-19 pandemic. From a business perspective, the...

Is modern headless commerce right for you? Of course, modern headless commerce isn't right for every...

No AI or Machine Learning will ever know the customers better, than they know themselves. Many marketing...

Following one of the most challenging years in business history, the pandemic has forced every company...

A renewed, and long overdue, focus on retention is finally here. Companies are finding success through...

76% of consumers have permanently changed their buying behaviors (brand switching, cost rationalization,...

The COVID-19 pandemic put organisational change into hyperdrive. Businesses were compelled to move to...

Sales teams work so hard, they can burn out quickly. It's tough when customer contacts, sales goals,...

Are your agents ready to manage voice and digital interactions in a digital-first omnichannel environment? We...

As well as increased delivery volumes, ‘COVID sensitization' has led to customers expecting more. Last...

Software has transformed every business discipline. After the initial strides made by email, conferencing...

Mapp Cloud brings customer acquisition and customer engagement together in one simple platform infused...