Marketing Technology

The Power Of Personalization
Back in the day, brands' communications to their customers used to consist of a memorable message delivered...

Marketing and IT: The Digital Transformation Dream Team
Brands need to take more control over how they engage customers. To make this happen, Marketing and IT...

How To Create Human Engagement in a Digital World
Today's marketers are faced with a landscape that demands genuine human interaction without actually...

The 2022 headless commerce playbook
Is modern headless commerce right for you? Of course, modern headless commerce isn't right for every...

Web Messaging: What It Is, How It Works, and Why It Matters
As web experiences have become richer and more targeted over the years, there's been a persistent gap...

Creative Cloud Pro Edition: Solutions Guide
In our recent Global Creative Survey, we spoke with 1,500 creative teams and the IT leaders who support...

Guide to Electronic Signatures
Guide to Electronic Signatures As work moves outside the walls of a traditional brick-and-mortar office,...

How Mature is your Content Strategy?
Brands that offer outstanding digital experiences attract and retain more customers. But it's difficult...

The IT expert's guide to AI and content management.
More than 60 percent of CIOs say artificial intelligence (AI) and machine learning will be critical to...

2021 Digital Experiences Benchmarks: Annual Report
2020 had a lot of surprises in store for digital marketers. Field events had to be pushed online, buyer...

The Future of Creative Experiences
About the Report Creative obstacles and opportunities in an evolving workplace. We surveyed 400 US-based...

Creating a Culture of Experimentation
Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Drive CPG Revenue through Digitalized B2B E-Commerce Ordering
E-commerce has been shaping buying trends for the past 20 years. But surprisingly, the global B2B e-commerce...
Sign up for MarTech Publish Hub
As a subscriber you will receive alerts and free access to our constantly updated library of white papers, analyst reports, case studies, web seminars and solution reports.