Marketing Technology

Reinventing customer service
The upheavals of 2020 created an opportunity for customer service teams to rethink service delivery and...

The Future of Mail: Top 5 Predictions from Industry Experts
In 2020, the world experienced rapid change in a very short period of time. Delivery methods and channel...

The Surprising Power of Online Experiments
In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

Solving 7 marketing project management challenges
There are some stressors all marketers accept as 'part of the job': starting projects with imperfect...

Why Choose DocuSign eSignature
E-signatures create a secure and customer-friendly experience, are legally recognized in most countries,...

Reinventing work in development teams
Software engineering teams were often among the best placed to adjust to 2020's shift to working from...

HR's Guide to Digital Hiring and Onboarding
93% of millennials said that technology was important to them when choosing an employer. If you're in...

4 Ways to Accelerate Innovation Growth
The consumer-packaged goods (CPG) industry has changed dramatically in the past decade. Rapid digitalization...

MetriStar Top Provider Award Contact Center Platforms
RingCentral has earned the Metrigy MetriStar Top Provider Award for contact center platforms. The value...

2021 Digital Experiences Benchmarks: Annual Report
2020 had a lot of surprises in store for digital marketers. Field events had to be pushed online, buyer...

2023 Digital Trends
After two years of seismic behavioural change, we find ourselves in a new world of limitless possibilities,...

The Foundation for Future Commerce
Customers walking into stores are trading transactions for inspiration and experiences—the convenience...

The right time for real-time marketing
In a climate of rising customer expectations, now is the right time to refine your use of inbound channels—it...
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