Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

93% of millennials said that technology was important to them when choosing an employer. If you're in...

CPG business leaders at every level of the enterprise are responsible for delivering growth. This applies...

Amplitude is a product intelligence platform that helps teams around the world use their customer data...

Few industries have changed more during the past decade than consumer packaged goods. In a landscape...

In today's marketing climate, lead generation has become a popular strategy to help create demand and...

Still using manual sales planning processes? Inefficient, slow, and error-prone planning processes hurt...

Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

RingCentral recently teamed up with Benchmark Portal to conduct a survey on contact center agent turnover...

Pop quiz: What assignment should your marketing team tackle first? Should you complete the one marked...

Finding and retaining great talent was never easy. But now? Effectively staffing and engaging employees...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

Digital experience personalization is a major priority for global business leaders and investment plans...