Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

Digital marketing — and its importance in driving revenue — has rarely been more crucial for organisations...

Consumers today have more choices than ever. Often, all it takes is a better online experience, an enticing...

The COVID-19 pandemic shed light on the need for contact centre modernisation to provide seamless customer...

Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

The world of data visualization has exploded. From arc diagrams and bullet charts to violin plots and...

Today's brands are entering a new era of customer engagement. The swift digital transformation spurred...

Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...

It's an exciting time for marketers. In the era of digital transformation—where everyone and everything...

In 2020, organizations that sell to other businesses have had to rapidly change their go-to-market models....

In 2020 to 2022 the world has gone through major turmoil. Series of events that followed reshaped our...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

In 2020, the financial services industry was forced into a sudden acceleration of digital transformation...

The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives....