Segmentation
Fear of Abandonment: The Easy Guide to Maximising Your Conversion Rate
A recent study claims that the average cart abandonment rate across sectors is 79.17%, with retail only...
Die Zukunft der Personalisierung im E-Commerce
Bei der Entwicklung der Optimierungsstrategie für ihr Website müssen E-Commerce-Experten häufig mit...
2021 B2B Marketing Trends Report: How To Deal With Digital Burnout
Let's face it. We're all facing burnout right now. The same old marketing routines are sapping your energy...
2017 State of Global Customer Service Report
Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....
Mastering Retention: Product Analytics Playbook
Care about growth? Then you should care about user retention. Without retention, your product is a leaky...
17 formas de realizar los proyectos de marketing
¿Qué impide a los equipos de marketing tener éxito? ¿Por qué algunos directores de marketing parecen...
The case for a marketing content hub
Your customers expect memorable moments at every brand touchpoint. And when you have websites, social...
5 hard truths for marketers driving digital experience
Your digital-first vision isn't a guaranteed reality. Today, senior marketers are expected to drive their...
Digital Asset Management Comparison Guide
If you are on the hunt for a Digital Asset Management (DAM) solution, you have probably already done...
Accelerating Adobe Experience Cloud Results
Our digital experience experts can help you devise a strategy to maximize your Adobe solutions and get...
Inleiding in Contract Lifecycle Management (CLM)
Ontdek hoe Contract Lifecycle Management (Contractlevenscyclusmanagement of kortweg CLM) helpt bij het...
Prouvez votre valeur marketing
Dans un univers digital où chaque campagne et chaque expérience client peuvent faire l'objet d'un suivi,...
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