For many companies, the sales team sits at the heart of its profitability. Its ability to operate efficiently...

Do you know when to approach your customers? What about—and maybe even more importantly—when not...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

Technology enables companies to carry out a vast array of marketing-related tasks more efficiently than...

Digital asset management (DAM) systems are becoming a key part of marketing operations infrastructure....

Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

93% of millennials said that technology was important to them when choosing an employer. If you're in...

Today's consumers expect brands to be able to understand and speak to them without skipping a beat as...

Companies of all sizes are embracing a more effective, paperless way of working. From sales agreements,...

With the recent drive towards consumer privacy over the last decade, the environment for brand marketers...

Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...

Your customers expect memorable moments at every brand touchpoint. But when you have websites, social...

The world of content management is shifting. Real-time, personalised experiences—like receiving offers...