B2B

3 customer journeys to reach beyond business silos
There's a new paradox in marketing. We present a vision for how marketing leaders can balance trust and...

The case for a marketing content hub
Your customers expect memorable moments at every brand touchpoint. And when you have websites, social...

2021 B2B Marketing Trends Report: How to Deal with Digital Burnout
Audiences are burnt out on digital marketing. They're flooded — non-stop — with emails, ebooks, webinars...

The North Star Playbook
The North Star Framework is a model for managing products by identifying a single, crucial metric (the...

Survey uncovers how the top UK/I SDRs and their managers operate
Aircall, Gong, and SalesWorks ran a survey of SDRs and their managers at sales organisations across the...

Winning the Race to go Digital in B2B
Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...

2021 Digital Trends: Financial Services and Insurance in Focus
During the coronavirus pandemic, the financial services sector became something of an additional emergency...

ROI Guidebook
Amplitude is a product intelligence platform that helps teams around the world use their customer data...

How To Create Human Engagement in a Digital World
Today's marketers are faced with a landscape that demands genuine human interaction without actually...

10 Great Virtual Environments You Have to See
Whether those experiences take place face-to-face, on your website or at a conference, delivering on...

Find your Data Management solution for marketing
Here are the key questions every marketer should ask themselves - and their stakeholders - when considering...

E-signaturen 2020: nutzungsszenarien und chancen
Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben,...

Inclusive Leadership Report
How is your organization encouraging inclusive leadership? Download our in-depth quarterly report to...
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