B2B
![Create Empathy, Not Content](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/CreateEmpathyNotContent-500x300.png)
Create Empathy, Not Content
If your content strategy isn't as successful as you want it to be, you might benefit from a change of...
![15 New Experiences to Try Right Now](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/15NewExperiencestoTryRightNow-500x300.png)
15 New Experiences to Try Right Now
The shift to digital-first buying, along with the corresponding rise in engagement, means marketers have...
![Forrester: Digital Ups the Stakes for B2B Sales](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/ForresterDigitalUpstheStakesforB2BSales-500x300.png)
Forrester: Digital Ups the Stakes for B2B Sales
Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester...
![The Marketing Value of Marketing Automation](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/TheMarketingValueofMarketingAutomation-500x300.png)
The Marketing Value of Marketing Automation
Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...
![Die Zukunft der Personalisierung im E-Commerce](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/DieZukunftderPersonalisierungimECommerce-500x300.png)
Die Zukunft der Personalisierung im E-Commerce
Bei der Entwicklung der Optimierungsstrategie für ihr Website müssen E-Commerce-Experten häufig mit...
![5 hard truths for marketers driving digital experience](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/5hardtruthsformarketersdrivingdigitalexperience-500x300.png)
5 hard truths for marketers driving digital experience
Your digital-first vision isn't a guaranteed reality. Today, senior marketers are expected to drive their...
![The 2022 headless commerce playbook](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/The2022headlesscommerceplaybook-500x300.png)
The 2022 headless commerce playbook
Is modern headless commerce right for you? Of course, modern headless commerce isn't right for every...
![Voldoen aan digitale verwachtingen in HR: een Europees onderzoek](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/VoldoenaandigitaleverwachtingeninHReenEuropeesonderzoek-500x300.png)
Voldoen aan digitale verwachtingen in HR: een Europees onderzoek
In heel Europa is de honger van consumenten naar digitale diensten onverzadigbaar. Hoe kunnen HR-afdelingen...
![2021 B2B Marketing Trends Report: How To Deal With Digital Burnout](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/2021B2BMarketingTrendsReportHowtoDealwithDigitalBurnout-500x300.png)
2021 B2B Marketing Trends Report: How To Deal With Digital Burnout
Let's face it. We're all facing burnout right now. The same old marketing routines are sapping your energy...
![Het handboek voor digitale werving en onboarding in HR](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/HethandboekvoordigitalewervingenonboardinginHR-500x300.png)
Het handboek voor digitale werving en onboarding in HR
Als bedrijven toptalenten willen aantrekken, hebben ze moderne, geavanceerde en digitale wervings- en...
![How to Integrate DocuSign](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/HowtoIntegrateDocuSign-500x300.png)
How to Integrate DocuSign
A smooth integration is key to the success of any digital transformation project. Many organisations...
![5 Skills managers need to lead in the next normal](http://martechpublishhub.com/wp-content/uploads/wpdm-cache/5Skillsmanagersneedtoleadinthenextnormal-500x300.png)
5 Skills managers need to lead in the next normal
With the work landscape rapidly changing, the challenges ahead will require unique solutions. We surveyed...
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