Latest resources from IBM
Published: March 22, 2023
The Cognitive Revolution: Coming to Transform...
Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of our era. In fact, technology and economics ar...
Published: March 14, 2023
15 Ideas for Anchoring Your Marketing Approac...
In today's market, customers control the buying journey – a trend that has accelerated with the increased sophistication of mobile devices. Custo...
Published: March 22, 2023
Die vier Stufen einer besseren Marketing-Perf...
Vielen Marketern fehlt es an Zeit und Ressourcen, um Ihre Marketing-Ausgaben zu beziffern, was bedeutet, dass sie sich lediglich auf die Durchführ...